Archive for June 2014

12 Tips to Make Sure Your eCommerce Store is Ready for the Holiday Season

Christmas in July: How to Get your eCommerce Site Ready BEFORE the Holidays. Summer is now officially in full swing. And with the 4th of July weekend just around the corner, it’s hard to think about prepping for upcoming holiday season. As you know, Christmas comes earlier for marketers each year and identifying a strategy…

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3 Ways to Get More Out of Reviews on Your Magento Store

  It’s not news that reviews are good for your online store. We all know they can build trust and increase sales. According to research, 63% of shoppers are more likely to make a purchase from a store that has reviews and 79%of shoppers trust reviews as much as personal recommendations. But that’s not the…

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5 Facebook Ad Targeting Options for Better Marketing

Originally posted May 19, 2014 on Groove’s blog   When Facebook Ads first launched in 2007, they came in like a wrecking ball — okay, there was probably a better phrase to use here, but who doesn’t love a solid Miley reference to start a blog post?    Advertisers across a variety of industries and…

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Six Reasons You Need Triggered Emails for Your Online Store

As with most email programs, there comes a time when you are ready to get a little more sophisticated and a lot more automated with your marketing efforts. Enter triggered emails – a marketing must in the world of eCommerce because it affords the ability to automate emails ‘triggered’ by a specific action taken (or not)…

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How to Increase your Email List Size and Realize the Incremental Sales Benefits

In today’s super competitive retail climate, all merchants are looking for quick and easy ways to increase traffic and drive incremental sales. While much focus is being placed upon mobile and social media tactics, it can be difficult to truly realize the benefit and ultimately the return on investment for these efforts. With consumers becoming…

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Guide to Understanding Revenue Attribution for Social Media Marketing

Register for our upcoming Magento eCommerce Webinar! What it’s about: Guide to Understanding Revenue Attribution for Social Media Marketing When: July 16, 2014 at 9am PDT Webinar description: Although social marketing has since proven itself as a useful marketing tool to harness engagement, increase brand awareness, and provide customer insight, connecting it to ROI and…

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Springbot Launches Enhanced Marketing Platform to Help eCommerce Merchants Grow Revenue

Version 2.0 provides enhanced features and simplifies dashboard navigation. Atlanta, GA (PRWEB) June 03, 2014 Springbot released Springbot 2.0, which includes an enhanced dashboard with automated marketing recommendations and comprehensive insights to help eCommerce merchants grow their revenue. With Springbot’s eCommerce marketing automation and analytics platform, merchants can grow their revenue by taking smarter, data-driven…

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