Springbot Feature Spotlight: Pre Holiday Marketing Assessment

After years of eCommerce consulting, we still find plenty of business owners who rely heavily on sales generated from the holiday season, yet continually leave money on the table by failing to plan ahead. Why is this such a shock to us? Total eCommerce sales grew by 12% during 2013′s holiday season and are expected to increase even more this year!

 

In our July webinar, Ethan Giffin, CEO at Groove, as he provides a step-by-step, actionable guide for business owners and store managers to better capitalize on revenue during this upcoming holiday season.

– See more at: http://gotgroove.com/ecommerce-blog/13-tips-for-boosting-holiday-sales-and-profits/#sthash.8PlPqNDC.dpuf

After years of eCommerce consulting, we still find plenty of business owners who rely heavily on sales generated from the holiday season, yet continually leave money on the table by failing to plan ahead. Why is this such a shock to us? Total eCommerce sales grew by 12% during 2013′s holiday season and are expected to increase even more this year!

 

In our July webinar, Ethan Giffin, CEO at Groove, as he provides a step-by-step, actionable guide for business owners and store managers to better capitalize on revenue during this upcoming holiday season.

– See more at: http://gotgroove.com/ecommerce-blog/13-tips-for-boosting-holiday-sales-and-profits/#sthash.8PlPqNDC.dpuf

After years of eCommerce consulting, we still find plenty of business owners who rely heavily on sales generated from the holiday season, yet continually leave money on the table by failing to plan ahead. Why is this such a shock to us? Total eCommerce sales grew by 12% during 2013′s holiday season and are expected to increase even more this year!

 

In our July webinar, Ethan Giffin, CEO at Groove, as he provides a step-by-step, actionable guide for business owners and store managers to better capitalize on revenue during this upcoming holiday season.

– See more at: http://gotgroove.com/ecommerce-blog/13-tips-for-boosting-holiday-sales-and-profits/#sthash.8PlPqNDC.dpuf

As eCommerce marketing experts, we understand that many of eCommerce stores rely heavily on sales generated during the holiday season. But these same stores continually leave money on the table by failing to understand just how their store performed the previous holiday season.

At Springbot, we always want to provide the very best insights into how every store is performing year over year, especially during the busiest time of year. Our holiday marketing assessment is designed to help stores understand how they performed for holiday 2013 compared to 2012 so they can have a better understanding of what to expect this holiday season.

So how does it work? The springbots evaluate your store’s data – including performance data, demographic data and product data to show you how you performed November 1 to December 31 of 2013– compared to 2012. Just log into your Springbot dashboard and go to the “View” tab on the left and click “Holiday Marketing Assessment.” Even better? Your 2014 Holiday Assessment will be available the first week of January so you can see just how you performed during this holiday season when compared to 2013 AND 2012!

 

Below is a sample of our holiday marketing assessment and how it might look for your store.

Springbot Holiday Assessment

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