Archive for January 2016

10 Easy Ways to Build an Effective Email List with Constant Contact

Earlier this month, we talked about email marketing mistakes you should avoid, and neglecting to build your database of subscribers was at the top of the list. Luckily, our friends at Constant Contact have outlined 10 simple tips for growing your email list, most of which you can implement today. The tips include: 1. Using a website…

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7 Mistakes That Actually Hurt Your Email Marketing Strategy

In an ideal world, email marketing tools, like yours truly, give companies the ability to email market like the Amazons of the world. Any email marketing system worth its weight in unique contacts will allow you to easily segment your database in order to nurture prospects and customers with highly targeted and personalized content. This…

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4 Things You Need to Do in January to Wrap-Up your Holiday Marketing

The holidays are over, but you’re not done with your holiday marketing yet! January is the time to measure your success and plan for the coming year. We’ve compiled a list of things you can do to wrap up your holiday marketing and start the new year out right. Tip 1: Wrap up your holiday…

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