Archive for October 2016

7 Effective Ways to Increase Your Social Media Traffic and Conversions

Anyone who runs an eCommerce business knows how big of a role social media plays in the success of their online store. With roughly 1.96 billion social media users worldwide, eCommerce stores have the ability to reach more consumers than ever before and turn them into loyal customers. However, this is easier said than done.…

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Feature Spotlight: How Springbot's eCommerce Reports Take the Guess Work Out of ROI

Every day, you take multiple marketing actions — creating social media posts, sending newsletters, optimizing triggered emails, building retargeting ads, and more. These actions produce a lot of data, and by a lot of data we mean big data. How can you take that information and turn it into valuable insights to guide your marketing strategy? We have…

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5 Automation Must-Haves for Your Magento Store

When it comes to truly awesome eCommerce options, it’s hard to beat Magento. Magento Community Edition is an open eCommerce solution that gives developers complete code visibility and small businesses an affordable way to create unique and engaging sites. Magento 2.0 offers enhanced performance and scalability, new features to boost conversion rates, and business agility…

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5 Ways You Can Prepare for the Holidays Now

While most people start thinking about the holidays with the arrival of fall, many eCommerce marketers are seeing the advantages in starting their planning early. If you’re wondering what the rush is, consider this: approximately 40 percent of consumers begin their holiday shopping before Halloween each year, according to the National Retail Federation. With consumers…

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16 Reasons Why People Abandon Shopping Carts

Shopping cart abandonment is the bane of the eCommerce industry. You take time to carefully select the products you sell, design a great website to merchandise those products and then you strategically market those products to your customers and potential customers.  Finally, customers come and place the products they want in their shopping cart. And…

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7 Tips for Turning Last Year’s Holiday Data Into 2016 Success

This month, we teamed up with AdRoll for our webinar “Have Your Best Holiday Season Ever: How Data from Other SMBs Can Help“. It was packed with vital tips and information retailers need to have their most successful holiday selling season ever! Our presenters Elliott Walker from AdRoll, and our very own Amber Haack and Erika Jolly Brookes from Springbot gave…

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5 Ways to Refresh Your Retargeting Strategy For The Holidays

The holidays are quickly approaching – while it might seem early, preparing your marketing strategy now will save you tons of time (and headaches) as we jump into the busiest time of year for eCommerce stores. The springbots have 5 simple tips to refresh your retargeting strategy just in time for the holiday season! Read…

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