Archive for November 2016

6 Email Marketing Tips for Black Friday and Cyber Monday

It’s almost that time again! Black Friday and Cyber Monday are right around the corner. Last year, we found in our data that email campaigns drove 54% of revenue during November and December, making it the top marketing channel for our eCommerce stores. If you haven’t completely finalized your marketing strategies in preparation for the…

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How to Create Holiday Shopping Boards on Pinterest

Pinterest was made with planners and brainstormers in mind. The entire interface is an organizer’s dream with its ability to create multiple themed boards. Naturally, it’s a go-to social media platform when it comes to holiday planning, and many users do visit the site with a shopping mentality. As an eCommerce marketer, you’ll definitely want…

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Practical Guidelines for Best Days and Times to Post to Social Media

Posting at the right time of day is crucial to the success of your social post and ultimately, your brand. Essentially, the goal is to have your post viewed by as many users as you possibly can. Looking for that optimal time period to post will help you receive exposure. Abiding by best practices will…

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5 Quick Adjustments for a Successful Retargeting Strategy

Similar to how shoppers abandon their carts, there are many reasons why a shopper might view a product on your site and then navigate away without making a purchase. For retailers who are getting a lot of site traffic but not as many sales as you’d like, retargeting is a great method for reminding shoppers of the…

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Amazon Essential by Springbot Helps Drive Revenue for Online Merchants this Holiday Season

Springbot introduces advanced enhancements to its Amazon Essential offering to help small retailers seamlessly sell direct-to-consumer on Amazon Atlanta, GA (PRWeb) November 2, 2016 Atlanta, Ga., November 2, 2016 – Nearly 90 percent of consumers will check Amazon at least once while holiday shopping, so it is crucial for eCommerce retailers to consider selling their products…

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Webinar: A Retailer's 30-Day Cyber Monday Marketing Plan of Action

The official term for this time of year is crunch time for eCommerce retailers, and it stems from the fact that Cyber Monday is a stone’s throw away. You may fee like you’re behind in planning your promotions, building content, and pre-marketing to customers, but there are actually a host of things you can do in the…

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