Archive for July 2017

Data-driven Lessons for Fashion and Apparel Companies

It’s an exciting time to be an online fashion retailer. With more shoppers opting to purchase their purchase their clothing and accessories online, fashion and apparel companies are searching for new ways to improve the online shopping experience for their customers. What you may not realize is that the key to driving more sales to…

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5 Habits of a Successful Cosmetic eCommerce Store

If you’ve dreamed of launching a cosmetic eCommerce store, you may want to consider doing it sooner rather than later. The global cosmetics industry has experienced significant growth over the years and is expected to grow annually by 4.3 percent to reach $429.8 billion by 2022. While online beauty products may be flying off the shelves,…

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Use a Data-driven Approach to Shape Your Marketing Plan

It doesn’t matter whether you’ve been an eCommerce marketer for months or years. The truth is that all marketing strategies have room for improvement. The most profitable eCommerce retailers didn’t reach the top by ignoring their data. Rather, they used it to maximize their ROI and achieve long-term success. Are you ready to get more out…

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8 Strategies for Creating Compelling Facebook Ads

Facebook now has two billion users and is used by roughly two-thirds of the world’s population. If you’re not advertising on Facebook (or still thinking about it), now is a good time to get started. Facebook’s advertising platform offers marketers a huge potential to grow their brand and expand their reach, but how do you…

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