Posts Tagged ‘social media’

5 eCommerce Sale Takeaways from Amazon Prime Day

In case you missed it, Amazon held their first-annual Amazon Prime Day yesterday in which they touted deals “better than Black Friday” in order to promote their Amazon Prime subscription service. Today, the springbots analyzed the results of the sale to gather lessons of what to do (and what not to do) when running an…

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6 Tips to Help Small and Medium eCommerce Stores Compete

As an online store owner, you care about your site, the traffic you receive and of course sales. You want it to perform at the best possible level, attract more customers and generate more revenue. However, many small and medium eCommerce stores tend to lack the same name recognition and advertising budget needed to compete…

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Three Tips on How to Use Social Media Effectively for Customer Service

  Ready to do something really groundbreaking and revolutionary in social media marketing for your online store? Let me blow your mind with these two words: customer service. Time and time again, customers ask me how they can really utilize social media as a marketing tool that drives quality site traffic and ultimately increases revenue.…

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Understand the Importance of Revenue Attribution for Social Media

Although social marketing has since proven itself as a useful marketing tool to harness engagement, increase brand awareness, and provide customer insight, connecting it to ROI and attributing it to sales is not as straight forward. That’s we are breaking down what revenue attribution means, types of attribution and, of course, the importance of understanding…

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Five Reasons Our Integration with HootSuite is all the Rage

HootSuite and Springbot have teamed up to launch a new social media marketing application. The new Magento Social by Springbot App is an integrated application that assists with scheduling, revenue attribution tracking, publishing and monitoring of social media campaigns for Magento eCommerce retailers. And we’ve got five really good reasons as to why you should…

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4 Reasons Why Social Media Should Be Part Of Your Ecommerce Strategy

Here’s a question I get a lot: “If I’m an eCommerce store, do I really need social media? Can’t I just send emails to attract customers and not waste my time with Facebook or Twitter? The answer is that you absolutely unequivocally need social media. Now! The reason? Social media is a crucial component of any well-rounded inbound…

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