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We’re making it easier than ever to communicate with your customers with the launch of our latest feature, Facebook Messenger Marketing. Now, retailers can integrate Facebook messages into their automated marketing campaigns and manage them directly in their Springbot dashboard. Click here to schedule a demo of this new feature.

As most know, social media channels are continuing to explode as a means for brands and their customers to communicate with each other in real time. With Facebook Messenger Marketing, Springbot customers can utilize successful abandoned cart campaigns by reaching their online shoppers directly through Facebook’s messaging capabilities.

Fifty-six percent of people would rather use messenger tools to talk to brand representatives instead of chatting with them o the phone. For marketers, this has opened up social media channels as an effective communication tool for customers and potential customers to continue to build brand trust, and ultimately, drive more sales.

So, how does it work? Once you have Facebook Messenger Marketing, you can interact directly with your customers who’ve engaged with your brand. These dynamic automations incorporate personal elements into your marketing, such as abandoned cart messages, that will encourage shoppers to purchase these forgotten items.

Ready to elevate your social media marketing? Let’s chat today about how you can get started!