Posts by Springbot Marketing

eCommerce Takeaways from Black Friday and Cyber Monday 2018

One of the most important times of the year for retailers, the four days that follow Thanksgiving are considered the official kick-off for the holiday shopping season, pulling in a large percentage of annual sales. Last year, the period between Black Friday and Cyber Monday brought in a staggering one billion dollars in revenue. With…

Read More

Why Email Validation is Crucial for Growing Subscriber Lists

Note: This is a blog by our friends at TowerData  a technology company that powers people-based marketing with real-time, comprehensive and accurate data. With TowerData’s suite of services, marketers can improve the quality, depth and reach of their data to meet customers with the right message, in the right place at the right time. TowerData’s…

Read More

eCommerce and Email Marketing: Leveraging User Data to Stand Out in Customer Inboxes

For eCommerce sites, there are several effective methods for boosting your brand exposure and lead generation, but email marketing continues to offer the strongest return on investment over all digital channels. In the past, general campaigns used to be the standard practice for email campaigns, but current data shows that consumers respond better to personalized…

Read More

Springbot Ranked 83rd Fastest Growing Company on Deloitte’s 2018 Technology Fast 500™

Attributes 1,640-Percent Revenue Growth to Demand for its Innovative Marketing Solutions for Retailers   ATLANTA, Nov. 15, 2018 — Springbot today announced it ranked 83 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America. Springbot grew 1,640 percent during this…

Read More

eCommerce Tips to Prepare Your Customer Service Team for the Holiday Shopping Season

It’s official: the holiday shopping season is here. While you’ve likely spent the last few months diligently planning the details of your holiday shopping plan — including specials you’d like to run as well as email and social campaigns — it’s time to begin implementing your strategy in earnest. To ensure that the season goes as smooth as…

Read More

How to Incorporate Video into your eCommerce Holiday Strategy

In recent years, video has become the key to online success, contributing to an increasingly high amount of traffic. Inc. magazine highlighted a staggering statistic published by Cisco, which estimates that by 2019, video will make up more than 80 percent of global internet traffic. Because so many users are gravitating towards this form of…

Read More

New Springbot Resource Provides SMB Retailers with Map to Marketing Excellence

eBook Includes Actionable Steps and Strategies to Advance Through Four Stages of Marketing Maturity Atlanta, Ga. – October 23, 2018 – Springbot, a data-driven marketing platform for eCommerce retailers, today released Strategies to Achieve SMB eCommerce Marketing Excellence, the second eBook in a three-part series uniquely designed to help small to medium-sized merchants implement and capitalize…

Read More