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Social Media

Ideal Planning for Your Holiday Social Media Marketing Promotions

Now that the winter holidays are here, it’s time to start planning out your final strategies for leveraging social media. Here are some suggestions to make sure you get the absolute most out of your holiday social media plan. Create a timeline for your targeted social pushes. The more targeted your campaigns are, the better…

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How to Create Holiday Shopping Boards on Pinterest

Pinterest was made with planners and brainstormers in mind. The entire interface is an organizer’s dream with its ability to create multiple themed boards. Naturally, it’s a go-to social media platform when it comes to holiday planning, and many users do visit the site with a shopping mentality. As an eCommerce marketer, you’ll definitely want…

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Practical Guidelines for Best Days and Times to Post to Social Media

Posting at the right time of day is crucial to the success of your social post and ultimately, your brand. Essentially, the goal is to have your post viewed by as many users as you possibly can. Looking for that optimal time period to post will help you receive exposure. Abiding by best practices will…

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7 Effective Ways to Increase Your Social Media Traffic and Conversions

Anyone who runs an eCommerce business knows how big of a role social media plays in the success of their online store. With roughly 1.96 billion social media users worldwide, eCommerce stores have the ability to reach more consumers than ever before and turn them into loyal customers. However, this is easier said than done.…

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7 Reasons You Should Be Selling on Instagram (and How to Get Started)

Saying that Instagram is a popular social media platform is really quite the understatement. According to data released by Instagram in June of this year, the platform boasts over 500 million active users, and 70 million photo shares a day. Clearly, Instagram is here to stay, so if you want to maximize your bottom line…

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Why Social Media is Important for SEO

Does social media help for SEO? The answer is yes. Google wants the highest quality web pages as possible in their search index. If consumers are sharing web pages on their social media accounts, Google sees it as a high-quality web page. The same goes for backlinks. Google wants users and human beings to decide…

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The Springbots Are Taking Over Shopify's Snapchat

As it turns out, Snapchat isn’t just for teens. It’s actually a great place to connect with and learn from other eCommerce marketers! The springbots are excited to announce that we’re officially on Snapchat as @springbots, and you can follow us for exclusive eCommerce marketing tips, behind-the-scenes photos, announcements, and more. An even more exciting…

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Three Reasons Why You Should Advertise on Facebook

How many times do you check your Facebook per day? If you are like most people, including your customers, you likely said 5, 10 or even more times per day as the average person spends approximately 1.72 hours per day on social media. Facebook has more than 1.5 billion active monthly users worldwide, making it…

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