Partner Advice

The Top 7 Sales Tax Myths and Misconceptions

A lot of rumors and myths swirl around U.S. sales tax, and there’s a good reason for that. Forty-five U.S. states have sales tax, and each individual state makes their own rules and laws. To add insult to injury, states aren’t always great about letting business owners know how to stay compliant. Today I want…

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Sales Tax for Online Sellers, Demystified

I’m willing to bet you didn’t start selling online because you were super excited to navigate the wild world of sales tax compliance. Just like bookkeeping or counting inventory, collecting and filing sales tax is one of those business hassles that you have to attend to. To make matters worse, there’s no national sales tax,…

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Practical Guidelines for Best Days and Times to Post to Social Media

Posting at the right time of day is crucial to the success of your social post and ultimately, your brand. Essentially, the goal is to have your post viewed by as many users as you possibly can. Looking for that optimal time period to post will help you receive exposure. Abiding by best practices will…

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7 Tips for Turning Last Year’s Holiday Data Into 2016 Success

This month, we teamed up with AdRoll for our webinar “Have Your Best Holiday Season Ever: How Data from Other SMBs Can Help“. It was packed with vital tips and information retailers need to have their most successful holiday selling season ever! Our presenters Elliott Walker from AdRoll, and our very own Amber Haack and Erika Jolly Brookes from Springbot gave…

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How to Balance Technical SEO and Good Content Writing

Many merchants and marketers alike find themselves wanting to know which Search Engine Optimization (SEO) factors will have the biggest effects on their website. This information could help businesses to focus SEO efforts where they’ll get the most bang for their buck. The answer is, as you may imagine, a bit more nuanced. Overwhelmingly, there…

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3 New Innovations in Google AdWords Phone Tracking

Google AdWords is one of the most popular platforms for driving targeted traffic to websites. Through various AdWords campaigns, you can attract website visitors, and you can track which visitors take particular actions, such as filling out a contact form, or making an e-commerce purchase. This data can then be used to optimize your campaign,…

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Why Social Media is Important for SEO

Does social media help for SEO? The answer is yes. Google wants the highest quality web pages as possible in their search index. If consumers are sharing web pages on their social media accounts, Google sees it as a high-quality web page. The same goes for backlinks. Google wants users and human beings to decide…

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Overcoming the Challenges in Creating ReDirects when Migrating to Shopify

If you’re migrating to Shopify from another platform, like Magento, there’s a good likelihood that you’ll need to create redirects. This is basically a way for your new website to identify that an old page that was in your website, like www.springsforrobots.com/springs/awesome-spring.html will no longer be at that page, and will now be found at:…

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3 Reasons Why You Should Advertise on Facebook

How many times do you check your Facebook per day? If you are like most people, including your customers, you likely said 5, 10 or even more times per day as the average person spends approximately 1.72 hours per day on social media. Facebook has more than 1.5 billion active monthly users worldwide, making it…

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