BEHIND THE SCENES:
Coaching a Small Business Through the Chaos of the Holidays.
Meet CarrieRae Munson, founder and owner of Undersummers, The Original Lace Shortlette®️. In 2011, she successfully launched her own eCommerce store with a limited marketing budget and small team. To maximize her marketing spend and gain an edge on the seasonal competition, Munson recently partnered with Springbot.
Check out Munson's story on teaming up with Springbot and AdRoll to streamline her eCommerce marketing and better measure her ROI.
A BLUEPRINT FOR MASTERING eCOMMERCE MARKETING MATURITY.
Discover which strategies to call upon to support your store's continuing growth.
The second eBook in our three-part series on the four stages of marketing maturity is now available - and it's just in time for the holidays! In this eBook, we reveal tailored marketing strategies for businesses at each stage of the maturity scale.
Here’s what you’ll learn:
- Tips for strategic growth at each stage in the model
- How to develop manageable sales plans and goals
- Tools and resources to support achieving those goals
- eCommerce best practices for continued success
Not sure where your store falls on the marketing maturity scale? Take our marketing maturity model quiz!
HOW TO INCORPORATE VIDEO INTO YOUR eCOMMERCE HOLIDAY STRATEGY.
Video is projected to make up more than 80 percent of global internet traffic in 2019.
Video content continues to be a key contributor to online success. If you are considering adding video into your marketing mix, the holidays are a great time to get started! Check out our tips on how you can begin incorporating videos into your holiday strategy today!