CASE STUDY
“With Onsite Abandonment, I can confidently reach new customers who may have never returned to my site. Now, I can reach potential customers I never could before and give them more information about Declan + Crew. With a personalized email showing them who we are as a brand, I have the chance to entice them to come back.”
– Amber Marker, Owner
Success at a Glance.
26 X
AVERAGE ROI
USING SPRINGBOT ADS
1,000
NEW SUBSCRIBERS
ADDED WITH
ONSITE ABANDONMENT
While Declan + Crew has a ride-or-die fan base, Marker was struggling to find new customers. Her contact list wasn’t growing as much or as quickly as she wanted, and she noticed that she had a lot of website visitors who weren’t completing transactions.
The Brand.
Declan + Crew sells fashion-forward clothing and gifts, catering to moms, dads and their children, and has created a loyal community of moms nationwide. It was founded in 2014 when new mom Amber Marker decided to create clothes herself after searching high and low for minimalist options for her child.
INDUSTRY
Fashion Retailer
SHOPPING CART
Shopify
The Solution.
Declan + Crew decided to add Onsite Abandonment to its arsenal of tools. Onsite Abandonment helps retailers expand their customer base by sending personalized emails to both known and unknown site visitors. She is able to craft customized messages to potential customers presenting her story and that of her brand. Not only can she now encourage more conversions, she can also gain new lifelong customers.
The Results.
Onsite Abandonment has already had a significant impact on Declan + Crew’s success. In just over a month, Marker has seen a ten-time return on investment. Her new subscriber rate with Onsite Abandonment is currently nine percent, and ten percent of targeted customers have engaged with her customized emails. Marker says, “Springbot and Onsite Abandonment have allowed me to take my business to heights I didn’t think were possible.”
