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Posts Tagged ‘eCommerce Holiday Marketing Campaigns’

Back-to-School Shopping Strategies for all eCommerce Merchants

The three to four weeks before the start of the school year has become one of the most popular shopping seasons in the U.S. In 2018, eCommerce back-to-school shopping reached $58.1 billion, with 66.7 percent of shoppers making purchases from a desktop computer. Based on Shopify’s recent statistics, college-aged students are the best target audience…

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eCommerce Marketing Strategies for Getting Ready for Valentine’s Day

Now that the new year is in full swing, the first shopping holiday of the year — Valentine’s Day — is right around the corner. A celebration of love and commitment, Valentine’s Day is all about showing the one you love how much you care, and shoppers are willing to spend big to display their…

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How to Incorporate Video into your eCommerce Holiday Strategy

In recent years, video has become the key to online success, contributing to an increasingly high amount of traffic. Inc. magazine highlighted a staggering statistic published by Cisco, which estimates that by 2019, video will make up more than 80 percent of global internet traffic. Because so many users are gravitating towards this form of…

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Holiday Marketing Strategies for eCommerce Active Apparel Stores

If your eCommerce business sells sporting goods, the holiday season can be an extremely lucrative time for you. Reflecting the shifting desires in consumers, this year, the outdoor industry took in $18.9 billion in revenue. These days, people are investing more in versatile products that will help them explore the great outdoors or plan epic…

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12 Tips for Last Minute Holiday Marketing Campaigns

It’s go time: The holiday shopping season is here! With just 21 days left before Black Friday, 24 days until Cyber Monday and only 47 days left until Christmas, most eCommerce stores have already launched their holiday marketing campaigns – leveraging every selling opportunity available. But don’t worry if you’ve waited until the last minute;…

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